Upcoming Small Business Programs

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Learn something new without even leaving the comfort of your own home!

Leveraging LinkedIn: Tuesday, November 23, 9:30 AM – 10:30 AM, Online
Even more than a resume, LinkedIn can help you stand out from the crowd and, by inviting trusted contacts to connect with you on LinkedIn, you will instantly and exponentially expand your job search network.

Join Beverley Doody, Certified SCORE Mentor, and Leadership Coach, for a live interactive virtual session where you will:

  • learn more about the power of LinkedIn in job searches
  • learn how to create a profile that summarizes your professional accomplishments and the value you can offer prospective hiring managers
  • how to maximize your chances of success in using this platform.
    ​Brought to you by SCORE. REGISTER
Understanding the Financial Numbers of Your Business: Monday, November 29, 7:00-8:00 PM Online.  One of the biggest reasons businesses fail especially in their beginning years is simply running out of money. To avoid this potential situation an entrepreneur must know financial management basics. Understanding your company’s numbers is critical to success.This workshop will familiarize you with the basics of accounting, as well as the three
main financial statements: Balance Sheet, Income Statement and Cash Flow. Since “Cash is King”, an understanding of cash flow is essential for every business owner.

Let SCORE help you understand the basic financials of your business. REGISTER

Work Smarter, Not Harder – How to Systematically DO the Highest Value Activities in Your Business: Tuesday, November 30, 1:00-2:00 PM, Online. Everyone knows they’re supposed to work “smarter” not harder, but how do you actually get yourself to do this with an overfull to-do list that goes on for pages?In the face of competing demands for your time and attention we’ll bottom line the way to actually DO “working smarter”, not theoretically, but practically speaking, from an “in the trenches” perspective.

Join this webinar, presented by CEO of Maui Mastermind David Finkel, to learn tangible ways to implement this strategy into your business and make a difference today.

Brought to you by SCORE. REGISTER

Small Business Savvy: Art Marketing: Wednesday, December 1, 6:00 – 7:30 PM Online.Calling all artists! Learn how to formulate a plan, strategy, and tactics to sell art at a variety of venues. Join this webinar to help establish and improve your business skills and services.

Covered in this session: How to formulate a plan, strategy, and tactics to sell art at art fairs, galleries, virtual galleries, or through a variety of online channels. We’ll discuss the four basic marketing questions: What are you selling? Who are you selling it to? Who is the competition? Why should anyone buy from you?

Brought to you by SCORE. REGISTER

Win Customers With Your Website: Thursday, December 2, 1:00 PM – 2:00 PM Online.

How do you set your website up to win over customers? Your website has to attract and engage visitors, educate them about your products and services, and convert them into customers. Success begins with a plan!

This webinar will show you the key elements your website needs to succeed. After the session, you’ll have a better understanding of:

  • The critical role your website plays in your online marketing strategy
  • The features and tools you’ll need to execute your plan
  • How to get everything working together to achieve your goals
  • How to set your website up to attract, engage, and convert your ideal customers
  • Attendees will receive a free website planning workbook.
    Brought to you by SCORE. REGISTER

Social Media for Your Business: Saturday, December 4, 2:00-3:00 pm Online. Use social media to grow your business- Facebook, LinkedIn, Google, Instagram, YouTube, Pinterest, etc. Learn how to hyper-target your prospects on social media using proven tools, techniques, tips and tricks. Brought to you by SCORE. REGISTER

Leverage Your Business by Writing a Book: Monday, December 6, 6:00-7:00 pm Online. Did you know that writing a book can be a tool in your toolkit for promoting your business? Having a book published is a “novel” way to elevate your credibility as an expert in your line of business. This workshop provides you some key tips to get you started, and also provides some excellent publishing references to make publishing a reality.

Learn from Liane Sangollo, Strategic Executive Coach & Applied Neuroscience Practitioner:
– Why writing a book can help you grow your business
– When is this strategy good for your business
– What to focus on when writing a book.

Brought to you by SCORE. REGISTER

Where Can I Find Financing for My Small Business?: Tuesday, December 7, 5:30-6:30 pm Online. Did you know that business loans as small as $1,000 are now available and that there are loan programs designed specifically for home-based businesses not yet in operation? This workshop will discuss the various types of financing.
This workshop will review the types of business financing and the requirements for obtaining them:

• Debt vs. Equity Financing
• Traditional vs. Online Lenders
• Small Business Administration (SBA) Backed Loans
• Startup and Micro Loans
• Non-Profit Lenders
• Invoice Financing
• Online Business Loans
• Crowdfunding

Brought to you by SCORE. REGISTER

Business Finance for Beginners: Wednesday, December 8, 6:00-7:00 pm Online.

Join this webinar to learn the key financial terms important for all small business owners to understand. We cut through the mystery!

Brought to you by SCORE. REGISTER

Instagram for Business: Creating InstaSuccess for Your Organization: Thursday, December 9, 9:00-10:00 AM Online. You’ve heard a lot about Instagram and suspect it’s a social media tool that may help with your business marketing. However, you have questions. Where do I start? What should I post? How often? What kinds of content? Is the effort really worth it? Learn more about Instagram and how to leverage the platform in ways that will lead to InstaSuccess.

Brought to you by SCORE. REGISTER

Conversion-Boosting Strategies-Simple Changes that Can Help Grow Online Sales: Thursday, December 9, 1:00-2:00 PM Online. Shopping cart abandonment is a growing concern for all types of online sellers, from small businesses to the biggest names in e-commerce. Regardless of how much effort your business puts into building and launching an engaging site and driving customers to it, there are many reasons why users add items to their carts and leave without making a purchase.

In this session, FedEx Services Marketing Director Michelle Hoang and FedEx Dataworks Product Director Brady Marchione share their expertise on the common reasons customers abandon carts and simple, strategic changes you can make – including user experience tips, returns solutions and more – to help you reduce your abandonment rate and convert potential buyers into completed orders.

You’ll learn about:

  • Optimizing your e-commerce site to help boost conversions
  • The do’s and don’ts that could make a difference to your cart abandonment rate and your bottom line
  • How to build a customer journey that can help you convert, from your homepage to your checkout process
  • Improving buyer confidence and order completion with the right returns strategy
    Brought to you by SCORE and FedEx. REGISTER

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